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Committee Meetings

Brand Creation & Integration Committee Meeting

Recurring Event
Next Date: Wednesday, March 6, 2024
10:30 AM - 11:30 AM (CST)

Event Details

The committee establishes, clarifies, and continually refines the organization’s unified brand, brand identity, and standards reflective of its priorities and values.

What does the committee do?  

  • Develops brand standards and criteria.   
  • Establishes and directs the creation and production of internal communications and brand outlets such as:  Publications (e-newsletters, magazine, annual report, blog, etc.), Website (and mobile application), social media. 
  • Seeks opportunities for new brand outlets. 
  • Creates and fosters brand relationships.   
  • Generates external strategy and plans efforts for alignment with the association's brand such as: News articles, interviews, Campaigns, Resources  
  • Develops and supports designated spokespersons.   
  • Assists in the development of the annual communications budget.   
  • Recommends brand changes and identification/branding elements (i.e., marks, logos) to the Board of Directors.   

For More Information:

Sabrina Miller
Sabrina Miller
Senior Director of Marketing & Business Development Austin Apartment Association